A plot of digital land just went for a whopping $2.43 million in the metaverse!

A plot of digital land in Decentraland just sold for a record $2.43 million worth of cryptocurrency on Tuesday. This is more than double the prior record high for virtual real estate, which was more than $913,000.

Decentraland is a popular online environment where users can exchange cryptocurrencies for land and buildings. Users can also walk around the digital world and meet other users through customizable avatars.

Metaverse Group, a subsidiary of Tokens.com, completed the purchase of a patch of digital land for 618,000 mana, or about $2.43 million at the time, according to a Decentraland spokesperson and a statement by Tokens.com.

Tokens.com said it would use the “116 parcel estate in the heart of the Fashion Street district” of Decentraland for expansion into the digital-fashion industry.

Mana is Decentraland’s cryptocurrency, which users employ to buy and sell assets in the virtual space.

Metaverse Group said in a press release it will use its new virtual real estate to support its expansion into the digital fashion industry.



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